Fact-check analysisVerified as of August 9, 2025Curated by FactVerify
Mostly True

CNN and MSNBC lost 40% of its viewers compared to last year.

CNN and MSNBC have experienced a significant decline in viewership compared to last year, with losses around 40% or more reported by multiple sources.

MSNBC, CNN lose nearly half of viewers since election night

MSNBC, CNN lose nearly half of viewers since election night

Source: san.com

At a glance

Key Evidence

Verified August 9, 2025
The reporting

What the Evidence Shows

Multiple recent reports from August 2025 indicate that both CNN and MSNBC have lost a substantial portion of their audience compared to the previous year. Specifically:

Breitbart and Free Republic report MSNBC and CNN losing approximately 40% and 44% of their viewers year-over-year, respectively.

OutKick analysis confirms that MSNBC's new primetime lineup has lost over 40% of its viewership, with CNN also down in total day and primetime viewership.

Other sources mention even larger declines since the 2020 election, with some stating losses approaching half of their audience since Donald Trump's election victory.

While exact percentages vary slightly depending on the timeframe and measurement method, the claim that CNN and MSNBC lost about 40% of their viewers compared to last year is well supported. Fox News, by contrast, has seen smaller declines or even gains in some metrics during the same period.

This decline is attributed to several factors including changes in programming, shifts in political climate, and audience migration to other news sources or platforms. However, the claim does not specify which exact time period or measurement (total day vs primetime) is referenced, which can affect precise numbers.

Primary trail

Verified Sources7

Nolte: MSNBC, CNNLOL Lose 40% of Viewers Compared to Last Year

breitbart.com
Open source

Nolte: MSNBC, CNN LOL Lose 40% of Viewers Compared to Last Year

freerepublic.com
Open source

MSNBC's New Primetime Lineup Has Lost More Than 40% Of Channel's Viewership

outkick.com
Open source
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