Announcement on the meta business Suite: videos are now reels globally are now available between facebook and instagram.

In mid-2025, Meta officially rolled out a major update where all new videos uploaded to Facebook are automatically classified as Reels. This change aligns Facebook’s video content format with Instagram’s Reels, creating a unified short-form video experience across both platforms. The update includes renaming the Facebook Video tab to the Reels tab, emphasizing the shift in content format. Additionally, Meta Business Suite now supports scheduling and managing Reels for both Facebook and Instagram, facilitating easier cross-platform content distribution for creators and marketers.

This move is part of Meta’s broader strategy to compete with TikTok by emphasizing short-form video content. The integration between Facebook and Instagram Reels in the Meta Business Suite means users can now create, schedule, and publish Reels seamlessly across both platforms globally. This confirms the announcement that videos are now Reels globally and available between Facebook and Instagram within Meta’s business tools.