Fact-check analysisVerified as of August 30, 2025Curated by FactVerify
True

Homebuyers need to earn 80% more than 2020, per Zillow. Median income has risen 23% in that time.

Multiple reliable sources confirm that homebuyers need to earn approximately 80% more than in 2020 to afford a typical home today, while median incomes have risen about 23% in the same period.

Homebuyers need to earn 80% more than they did in 2020 to afford a home in today's market

Homebuyers need to earn 80% more than they did in 2020 to afford a home in today's market

Source: finance.yahoo.com

At a glance

Key Evidence

Verified August 30, 2025
The reporting

What the Evidence Shows

The claim that homebuyers need to earn 80% more than in 2020 to afford a home is consistently supported across all seven sources, including Zillow's own research and reputable financial news outlets such as Yahoo Finance, Business Insider, and Fox Business. These sources cite Zillow data showing the income needed to comfortably afford a median-priced home has increased from around $59,000 in early 2020 to over $106,000 by early 2024, an increase of roughly 80%.

Concurrently, these sources report that median household income has only risen about 23% over the same timeframe. This disparity highlights the growing affordability gap in the housing market.

The data is recent (mostly from early 2024 reports) and consistent across independent outlets referencing Zillow's primary data, lending high confidence to the accuracy of these figures.

The increase in required income is attributed primarily to rising home prices (up approximately 42%) combined with higher mortgage rates and borrowing costs, which together have significantly increased monthly housing expenses beyond what income growth alone can cover.

While exact figures vary slightly by source due to rounding or reporting date differences, the core claim of an ~80% increase in required income versus a ~23% rise in median income is well substantiated.

Overall, the evidence strongly supports the statement as accurate and reflective of current housing affordability challenges.

Primary trail

Verified Sources7

Home Buyers Need to Earn $47000 More Than in 2020

zillow.com
Open source

Homebuyers need to earn 80% more than they did in 2020 to afford a home in...

finance.yahoo.com
Open source

Homebuyers need to earn 80% more than they did pre-COVID to comfortably afford a...

businessinsider.com
Open source
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